我最近读一篇that I wanted to share with you. It reminded me of the last car I bought (several years ago). Went to the dealership. Picked out the car. Negotiated the deal. Agreed to pay cash. (Yes,没错…现金。)当我返回钱,I had to wait 2 hours. Everyone was so busy selling cars they couldn't stop to accept my dough. I wonder if they would do that now.
捕获我的注意力在这篇文章中是集体的感觉,博主和她写的公司,我们都站在了一起。”这种“,当然,与我们的经济,这是怎么回事工作,等。
虽然我们都对经济状况的怜悯,这是我第一次看到一个公司接触告诉消费者,”嘿,我们不希望我们的客户失败。””
现在,many businesses are in survival mode. That means slashing headcount and services. But,it also means being cognizant that you're not taking things to the extreme. For example,如果你的公司而言,这是一个客户服务但你削减人手,不能提供好的服务了…你确定这些关键措施在短期内帮助呢?然后问题就来了你将做什么在长期重获消费者的信任?吗?
Companies like Hyundai realize that this economic recession isn't going to last forever. They're making sure that consumers know they are one of the good guys. If times get tough and customers have to return cars,这伤害了现代吗?当然它!But at least Hyundai gets the car back and can possibly sell it again. And when times are better and people need cars…where are they going to go?一些公司将他们的钱和运行或理解客户的终身价值。
路要走现代。
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史蒂夫Boese 说
当我第一次看到现代广告推广这种“失去收入回购”计划,我的第一反应是,“这真的很酷和进步,如果我需要一辆车,我会完全检查出来的。几周后,我仍然有同样的感觉。只是一个示范社区建设和推广。和这样一个对比在国内制造。边的事情。所有我们听到从通用汽车陷入困境的通用汽车,以及通用汽车需要保存。这里是现代说,我们知道你可能会惹上麻烦,这是我们想做的来帮助你。真正的创造力和William Hill NBA赛事创新思维。谢谢你写这个主题。